One of the most serious potential problems with advertising on MySpace is violating the terms of service outlined by the administrators of MySpace. This is significant because members who are found to be in violation of these terms of service can have their websites deleted and may be banned from the community. The terms of service should be reviewed carefully to determine which types of activities, in relation to advertising, are permitted and which activities are prohibited. Special attention should be paid to the section of the terms of services which specifies member websites are not to be commercial in nature. It might be necessary to contact MySpace directly for ask for clarification of this section and additional information on what constitutes a commercial website.

Appearing Unprofessional

Another potential pitfall to advertising on MySpace is appearing unprofessional. MySpace websites can be created very quickly and easily through available custom myspace templates. This may result in some members becoming overly anxious to start advertising immediately. When this happens the members may be sloppy in their design and may create a website with many errors which does not present a professional appearance.

Additionally, MySpace is a rather relaxed community where members often use slang or abbreviations haphazard. This practice can also create an unprofessional appearance which may alienate some potential clients. Also, MySpace members must consider the comments left for them by other members of the community. The individual who maintains the website should understand the comments left for them are considered by others to be a reflection of them. Therefore those who do not think highly of the comments left on your website are not likely to think highly of you or your business either. For this reason care should be taken to maintain a lee of control over the comments left for you. This can be done either by not allowing comments at all or by only allowing comments that receive your approval to appear on your website.

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This entry was posted on Thursday, May 17th, 2007 at 9:53 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.